A/B Testing

We do exhaustive A/B testing in order to find out the best converting landing pages and the copy that works well with your target audience. We also record user movements and generate heatmaps. All of the data is analyzed by our conversion experts to find out ways to test and implement different variations of your landing page. We track each version separately to see what’s working better and in the process help generate a better result for your campaign.

Funnel Optimization

Your business likely has a multi-step sales funnel. Whether you are looking to get more subscribers to your local meal plan or trying to get new clients, the funnel allows you to generate more revenue for your business. Any marketing funnel has something called the decay effect. This means the total number of leads coming into the funnel on top will yield a certain percentage at the very end as customers.

The Various Stages Of A Sales Funnel